Exploring The Positive And Negative Attributes Of Adsense
As a website owner, you probably often track the statistics of your website. You keep tabs on the amount of time that your website has been online, the number of hits that it receives on a regular basis, and the overall progression of your website. However, many website owners want and expect more from their websites. Many times, special advertising methods are used to promote the content that you display on your website. One of the most popular advertising strategies online today is Adsense.
Many individuals and businesses alike have found that, by using Adsense, they have reaped many benefits. One of the most favored is that of an increased income. You may be taking a look at your website and are trying to determine if Adsense is right for you. While it is true that this advertising strategy remains to be one of the most popular forms of internet marketing and advertising, there are still many positive and negative attributes that should be considered when it comes to marketing with Adsense. In this article, we will explore these attributes.
Positive Attributes:
- By implementing the use of Adsense, a website owner can enjoy the comfort of knowing that the website can basically pay for itself. Many times, owning and operating a website can prove to be quite expensive. However, this advertising method allows an individual to earn the money easily to cover all of these expenses.
- Individuals that own and operate a website can focus on creating effective and top quality content that will rank them higher in search engines. This will also increase the amount of targeted traffic that the website experiences as a whole. Adsense can help make this happen.
- By employing Adsense on your website, you can enjoy a new found method of acquiring revenue. Many individuals, who do not promote a certain service or product, have found that they have established a comfortable income based on the money that they generate from Adsense alone.
Negative Attributes:
- One of the top negative attributes is the fact that Google has been known to shut down websites for fraud pertaining to Adsense. For example, if Google feels as if an individual is clicking on advertisements placed on your website in such a way that is considered to be fraud, then, they may completely shut down your website. Many owners have found this to be extremely frustrating.
- Many individuals who may be in competition with you may click on your Adsense advertisements in order to try to get your website shut down for fraudulent activity. Seeing that you cannot control this, this can definitely be a negative impact to your using Adsense with your website.
- The next negative attribute of using Adsense on your website is that the income that you generate from this kind of account will drastically fluctuate. While many websites are successful enough to reap many financial rewards, not all individuals achieve the same results. It takes a lot of hard work and dedication to keep your website high enough in the search engine results in order to make a decent income. Many view this as a positive, while others view it as a negative.
As you can see, there are many positive and negative attributes to executing Adsense advertisements on your website. Before using this advertising strategy, it is imperative that you ensure that it is the right choice for you and your website. You should then ensure that you take the time to thoroughly research this particular program to understand it - inside and out. By not taking the time to put this advertising strategy into place, you may cause yourself more complication than is actually necessary. However, by thoroughly researching Adsense, and using it properly, you will reap many benefits and rewards. One of them being ultimate personal and financial success.
Kevin Sinclair is the publisher and editor of Be Successful News, a site that provides information and articles on how to succeed in your own home or small business. http://besuccessfulnews.com/
Google Adsense: Eight Ways To Make $30 Per Day
When you know what to do - Adsense is quite easy to master. When I want to make about $30 to $35 daily on each site, I follow these Google Adsense tips:
Tip 1: Place Ads Above the Fold
When a page loads, what you see is called the fold. It is important to make sure that Adsense ads are visible without a person having to scroll down. The majority of people surfing the Net won’t waste their time with this and often do not scan below the fold.
Tip 2: Do Not Exceed Four Ads For Each Page
This tip does not refer to ad blocks, as I am speaking only about ads. Google has a knack for situating the best advertisements at the top of a page so the fewer ads you display, the more you will receive for each click.
Tip 3: Select Medium Rectangles
When showcasing three ads, I suggest using a rectangle that measures 250 x 250. You may also split test a larger rectangle, but I have found that the best results come with a rectangle of medium size.
Tip 4: Don’t Ignore the Power of Blending
You’ve probably already heard this before, but people are becoming increasingly blind to ads. If something looks like an advertisement, it has a good chance of becoming ignored. This means that your ads need to blend in with your website. I suggest using the same background color and the same size font. Also, blend in borders into the background. And:
Tip 5: Make Links Blue
It doesn’t matter what your text or background color is - Adsense links are blue. People view the color blue as a sign that a link is present. The whole point of this entire process is to get people to click on your links - especially when they are attached to Adsense.
Tip 6: Channel Set-Up
When possessing more than one ad unit for each page, make sure to set up a channel for each unit, but also remember not to exceed more than four ads per page. If there is only one ad unit on a page, create a channel for each. Channels are a good way to monitor which ads are making a profit and which ones do not.
Tip 7: Monitor CTR Progress
CTR (Click Through Ratio) is rather important to consider, as it showcases the amount of clicks that are divided by the number of page views. This number is then multiplied by 100. If one of your pages possesses a lower CTR than the rest, you may want to consider altering the content on the page. When following the before-mentioned suggestions, you should have established at least a 5 to 10% CTR. If this is not the case, you may want to reorganize your site.
Tip 8: Constantly Check Adsense Ads for Content Relevancy
At times, some irrelevant Adsense ads will make an appearance on your pages. If so, it is highly recommended to investigate the issue. Some people have found that they had to switch meta tags, while others learned that a single word in the content was influencing efficiency and effectiveness.
When I want to make at least $30 per site on a daily basis, these are the tips that I follow. While I can’t promise you that this will generate as much money as I make - I do know that it would be foolish to overlook these easy Adsense tips, as you stand to miss out on making a lot of money.
Kevin Sinclair is the publisher and editor of Be Successful News, a site that provides information and articles on how to succeed in your own home or small business. http://besuccessfulnews.com/
The Best Way Of Advertising On The Internet
Any business requires promotion in order to flourish. This is evident from the fact that businesses depend a lot on advertising to reach the desired audience. With all the conventional media backing you, if you still feel that you are missing out the desired audience then it is the ripe time for you to consider website or Internet advertising.
Internet advertising has been very useful in generating traffic to websites and in turn helps them do more business. When the correct banners and advertisements of your product or service are placed on many websites on the internet, there are chances that many people going through those websites will visit your website.
The basics of Internet advertising is all about creating traffic flow towards your webpage. Proper efforts made towards advertising online will definitely help you in generating traffic towards your website.
One major advantage with advertising online is that it is much cheaper if compared to the conventional methods of advertising. With the growing popularity and usage of Internet, the significance of advertising on websites remains unchallenged. With the power and reach of Internet, you will have a huge target market out there that you can use by using Internet advertising techniques.
If dealing with online business, advertising online becomes really important and is also very effective. You can use a combination of online advertising methods to get the desired result. For instance, you can place all your advertisements in a website that has the maximum visitors a day. This is crucial because more visitors will ensure that you get good numbers of visitors to your webpage and business through the advertising program.
To start with advertising on the Internet, you can create an advertisement that is attractive and interesting and delivers your message clearly. Make it attractive, as the chances of people clicking are more. The best designs are the ones that use fewer words and fewer images but are simple and thus more effective.
The most common form is the banner ads for online advertising. PPC ads can also be another method of profitable advertising online. You have to use the space of the PPC ads effectively to get the maximum result. Use keywords in the ad and make the title and ads attractive.
Email marketing can be another effective online advertising method. In case of email marketing, always create the email advertisement with care not to get it labeled as Spam. You can publish a newsletter, to make online advertising for you. If you want to use a newsletter, make it interesting with good content. Send repeatedly after a fixed time with new contents. You can use blog and RSS feed, forums for online advertising. In all of them you have to provide something interesting to the readers to make it effective.
With the increase in the use of internet all around the globe, the internet has become the most important medium of not only trade and commerce but also of advertising and promotions. Online advertising has changed the world of advertising for ever and it would be better for you to make the most from it.
For more information visit our website http://www.website-advertising.org
2 Incredible Ways To Maximize Your Google Adsense Earnings
Most webmasters know that Adsense generates a sizeable source of additional advertising income. That is why most of them use it to go after high paying keywords. They have with them the lists that tells what the keywords are and have already used various methods of identifying them. And yet, after putting up these supposed-to-be high paying keywords into their pages, the money they expected to come rolling in is not really coming in.
What is it that they are doing wrong?
Having the pages is with the proper keywords is one thing. But driving visitors to those pages is another matter and often the factor that is lacking.
The thing is, to get visitors to your high paying keyword pages, you need to optimize your site navigation.
Stop for a moment and think about how visitors are using your website. After a visitor has landed on a certain page, they have the tendency to click on another page that sounds interesting. They get there because of the other links that appears on a page that they initially landed on. This is site navigation. It is all about enabling visitors to move about your site. And one way of maximizing your Adsense earnings.
A typical website have menu links on each page. The wording on these links is what grabs a visitor’s attention and gets them to click on one of the links that will take them to another page of that website. Links that have “free’ or “download” are oftentimes good attention-grabbers.
This navigation logic can also be applied to driving traffic to your high paying pages. There are some websites that are getting a lot of traffic from search engines, but have low earnings. The trick is to try and use come cleverly labeled links to get the visitors off that pages and navigate them to the higher earning ones. This is one great way of turning real cheap clicks to real dollars.
Before you begin testing if this same style will work for you and you website, you need to have two things. Something to track and compare and some high earning pages you want to funnel your site traffic to. An option is to select a few of your frequently visited pages. This is ensuring fast result to come by.
Now, the next thing to do is think of ways to get visitors viewing a particular page to try and click on the link that will take them to your high earning pages. Come up with a catchy description for that link. Come up with a catchy and unique description for the link. Think of something that people do not get to see everyday. That will trigger their curiosity enough to try and see what that was all about.
You can also use graphics to grab your readers’ attention. There is no limitation to what you can do to make your link noticeable. If you are after the success of your site, you will do everything it takes just to achieve that goal. Just be creative. As far as many Adsense advertisers are concerned, there are no written and unwritten laws to follow regarding what they write. Just as long as you do not overstep the guidelines of the search engines, then go for it.
Also remember that it is all about location, location and location. Once the perfect attention grabbing description has been achieved, you have to identify the perfect spot on your page to position that descriptive link to your high paying page.
There is nothing wrong with visiting other websites to see how they are going about maximizing their site navigation. “Hot pages” or “Most read” lists are very common and overly used already. Get to know the ones that many websites are using and do not try to imitate them.
Another way of doing it is to try and use different texts on different pages. That way you will see the ones that work and what does not. Try to mix things around also. Put links on top and sometimes on the bottom too. This is how you go about testing which ones get more clicks and which ones are being ignored.
Let the testing begin. Testing and tracking until you find the site navigation style that works best for you site.
Don Alexander is owner of leading-online-business.com and writes on a variety of subjects. To learn more about this topic Don recommends you visit http://www.leading-online-business.com
My Adsense Account Has Been Terminated. Yours Too?
Google, being the undisputable leader in search engines from then until now, is placing a high importance on the quality and relevancy of its search engines. Most especially now that the company is public property. In order to keep the shareholders and users of its engines happy, the quality of the returned results are given extreme importance.
For this same reason, doing the wrong things in the Adsense and other forms of advertisements, whether intentionally or unintentionally, will result in a severe penalty, may get you banned and even have your account terminated. Nothing like a good action taken to keep wrongdoers from doing the same things over again.
So for those who are thinking of getting a career in Adsense, do not just think of the strategies you will be using to generate more earnings. Consider some things first before you actually get involved.
Hidden texts:
Filling your advertisement page with texts to small to read, has the same color as the background and using css for the sole purpose of loading them with rich keywords content and copy will earn you a penalty award that is given to those who are hiding links.
Page cloaking:
There is a common practice of using browser or bot sniffers to serve the bots of a different page other than the page your visitors will see. Loading a page with a bot that a human user will never see is a definite no-no. This is tricking them to click on something that you want but they may not want to go to.
Multiple submissions:
Submitting multiple copies of your domain and pages is another thing to stay away from. For example, trying to submit a URL of an Adsense as two separate URLs is the same as inviting trouble and even termination. Likewise, this is a reason to avoid auto submitters for those who are receiving submissions. Better check first if your domain is submitted already an a certain search engine before you try to submit to it again. If you see it there, then move on. No point contemplating whether to try and submit there again.
Link farms:
Be wary of who and what are you linking your Adsense to. The search engines know that you cannot control your links in. But you can certainly control what you link to. Link farming has always been a rotten apple in the eyes of search engines, especially Google. That is reason enough to try and avoid them. Having a link higher than 100 on a single page will classify you as a link farm so try and not to make them higher than that.
Page rank for sale:
If you have been online for quite some time, you will notice that there are some sites selling their PR links or trading them with other sites. If you are doing this, expect a ban anytime in the future. It is okay to sell ads or gain the link. But doing it on direct advertisement of your page rank is a way to get on search engines bad side.
Doorways:
This is similar to cloaking pages. The common practice of a page loaded with choice keyword ads aimed at redirecting visitors to another user-friendly page is a big issue among search engines. There are many seo firms offering this kind of services. Now that you know what they actually are, try to avoid them at all costs.
Multiple domains having the same content:
In case you are not aware of it, search engines look at domains IPs, registry dates and many others. Having multiple domains having the same exact content is not something you can hide from them. The same goes with content multiplied many times on separate pages, sub domains and forwarding multiple domains to the same content.
Many of the above techniques apply to most search engines and is not entirely for Google only. By having a mind set that you are building your Adsense together with your pages for the human users and not for bots, you can be assured of the great things for your ads and sites.
Not to mention avoiding the wrath of the search engines and getting your Adsense and site account terminated altogether.
Thomas Breher is an adsense and SEO expert.
Find out more about his program here: http://www.adsenseprofitpack.com
Make Money With Adsense - Learn How To Increase Your Adsense Income
The adsense program is one of the most lucrative money making programs online. It is also perhaps the simplest one to get involved in and make money quickly. This is especially true if you already own a site that gets a fair bit of traffic. However, while it is simple to get involved with it still requires a bit of understanding on your part to maximize your revenue from it.
If you have been trying to make money with adsense then you will have undoubtedly come across many different viewpoints on how to make it work. There are many who believe that chasing high paying adsense clicks is the answer. In my experience, high paying clicks are extremely difficult if not almost impossible to come across. This is mainly due to the fact that there are so few people that bid extremely high and also those that do are often very reluctant to use the content network since it is less targeted than the search network.
Instead of going after high paying clicks it is better to focus on improving your click through rate and focusing on the right niches. To maximize your pay per click, you need to focus on niches that have heavy advertiser competition, at least 6 or more advertisers in the search results. If advertiser competition is fierce then the average bid will be higher and in general you will get more money per click but do not expect to get paid several dollars per click. Create your site so that it is professional and so that it will attract high paying advertisers.
Remember that advertisers can now pick and choose which sites they want their ads on. Also do not make your site solely for adsense, have other revenue sources also such as your own product or affiliate products. This is important to diversify your income sources and not rely solely on one thing for all your income.
Improving your click through rate is one of the best ways to make a dramatic change in your adsense revenue. There are many factors involved to get better click through rates. Always make sure you are following the terms and conditions of the adsense program and keep yourself updated on a regular basis. Blending your ads in with your site content is most likely the best way to improve your adsense click through rate.
Make sure that the link color of your adsense ads is the same as the general link color of your site. The text size of your ads should match as closely as possible the text size of your content. Also make sure the color of the adsense description text is the same as the color of your content text. An important point to note is that your pages should be targeted towards a specific topic.
This is important because it will help to draw the most relevant ads. As long as your topic has a fair number of advertisers then you should have no trouble getting relevant ads. Remember that if your ads are irrelevant then they will not get clicked on so check to make sure that you are getting relevant ads showing up on your site.
Removing borders from your ads can also have a positive effect since your ads blend in better. Also use the maximum number of ads you are allowed to as long as you have enough content on the page. Remember to never put adsense on pages that have little or no content. When using the link units, make them blend in with the navigational structure of your site. So if you have horizontal navigation then use the horizontal link units, maybe slightly below or above your original navigation.
A good tip to keep in mind is that most ads that are banner sized tend to get ignored and thus do not perform very well. So try to avoid the banner sized adsense format as it has been shown to be the poorest performer. Also get your adsense code directly into your content. The best way to do this is to have your content wrap around the ads. Make sure that your content does not look squeezed, use a smaller ad unit if you have to that will make it appear more natural. Optimize your site for adsense using these tips and you should see a great improvement in your adsense earnings.
Shakil is an internet marketer and webmaster. Visit his site at http://www.homebusinessmoney.org and learn about the top work at home business opportunities and strategies.
RSS - Really Simple Syndication For Marketers Who Sleep And Want Fresh And Easy Adsense Content
We live in the information age, and there’s just no getting around it. Information and news happens every single day, and savvy site surfers will expect you to update your content regularly. In fact, they’d prefer you to do that daily, or even hourly. And yes-I mean 24/7 hours. However, everyone needs to sleep. This article will discuss how to create fresh and regular content for your adsense websites through really simple syndication.
But you gotta sleep, right? And have some time off occasionally. So instead of spending every waking hour relentlessly surfing around from site to site looking for content, wouldn’t you prefer it to be streamed in to your site? Well now you can, thanks to a very clever service, RSS.
RSS works so well that a lot of site owners swear it stands for ‘Really Simple Syndication’. Why is it simple? Because you just select the content you like and have it delivered directly to your site.
If you’re a busy person-and who isn’t, these days-RSS feeds can take the hassle out of staying up-to-date, by streaming in the very latest information that you are interested in.
So where do you get this good stuff? Well, if it’s news you want, most of the major news sites provide it since it is growing rapidly in popularity. A few news services that provide it are Guardian, New York Times and CNN.
Simple Instructions About How To Use RSS Feeds
Well, the first thing you’re gonna need is a news reader. There are many different versions of these, some of which are accessed using a browser, and some of which are downloadable applications. All allow you to display and subscribe to the RSS feeds you want.
My top picks for news readers, listed by the operating system they work with, are:
1. Mac OS X: NetNewsWire This is a simple yet elegant Mac-like aggregator that any one can use, yet it’s powerful.
2. Windows: SharpReader A very simple tool, but it delivers the goods.
3. Linux: Straw The best very aggregator for GNOME.
4. Web: Bloglines Enough said.
Now, after you’ve chosen a news reader, all you have to do is to decide what content you want. For example, if you would like the latest BBC News Entertainment stories, simply visit the Entertainment section and you will notice an orange RSS button on the left hand side.
If you click on the RSS button you can subscribe to the feed in various ways: you can either drag the URL of the RSS feed into your news reader, or you can cut and paste the URL into a new feed in your news reader.
Some browsers, including Firefox, Opera and Safari, have functionality that automatically picks up RSS feeds for you. To make absolutely sure, check the details on the homesites of those browsers.
RSS feeds are a great way to get free content streaming onto your pages. The only downside is that most of the free RSS feeds are news-oriented or entertainment-oriented, so if you run, say, a site that focuses on the latest video games, your audience may not really care that they can get the latest news streaming in there.
As far as the nitty-gritty, each RSS channel can contain up to 15 items and is easily parsed using Perl or other open source software. But you don’t really have to worry too much over the details, since a simple Google search on “free open source RSS feed scripts” will produce the code you need to create your own RSS channel.
The next step, once you’ve created and validated your RSS text file, is to register it at the various aggregators, and start watching your traffic really spike. This happens because now any site can grab and display your feed regularly, which will drive traffic straight to your site.
It gets better-if you update your RSS file, all the external sites that subscribe to your feed will be automatically updated. What could be easier, other than watching those nice, fat checks from your Google AdSense ads roll in? Well, if you use RSS feeds, they’ll work together!
Copyright 2007. If you want to make money from The Google Adsense Program then check out the website below where you can uncover mega paying best adsense keywords and automatically create laser targeted Adsense blog webpages. Get full details at http://www.Keyword-Elite-Software-Review.com.
Can You Make More Money Through Google Adsense?
Tired of seeing clicks that are paying your $0.05? There is something you can do about it.
The biggest outcry for pretty well all adsense publishers is most often about low paying click values. If you’re wondering why Google is only paying you $0.05 a click, you should not need to look much further than the content on your web page. Remember, your revenue is a part of the amount advertisers are willing to pay for respective keywords. The money they are willing to pay is based strictly on the amount they feel confident to earn from the sale of their product. For example, topics such as prom dresses, are more likely to receive $0.05 clicks than for a topic like life insurance. The reason is simple: the price of the products associated with those keywords dictate the amount advertisers will pay. The profits on car insurance can range from a few hundred to a few thousand dollars a month, depending on the agreement. One sale could bring the firm several tens of thousands of dollars over the life of the agreement. How much profit is in prom dresses?
Another tip to consider is that if you focus on keywords that involve the terms “cheap”, “free”, or “inexpensive” products, its highly unlikely the ads that appear will furnish you with the best paying ads. Remember, if the advertiser is selling an itemrespective that is “cheap”, “free”, or “inexpensive” its unlikely they are bidding very highly on their keywords. So, what options are left for you?
While I will touch on how the layout of your site can impact your adsense revenue, lets look at your content - namely what we will call your money pages. So what exactly are your money pages?
In the easiest of terms, your money pages are those where you believe your hopes for higher paying ads are greatly improved over other pages. So while you may focus your traffic generating strategy on long tail keywords for example, its your money pages where you aim to either make a sale, or, get the visitor to click on an ad. What topics are related to your main topic that target higher paying products? A bit of research and you can easily find products that an advertiser will pay more for.
If your site is on cooking, what products do you use to cook with? Is there some type of gizmo you use to help prepare your food? Cutlery, bakeware and cookware all payout larger amounts than items found in a recipe for cheesecake.
What if your site is about newborn babies? Every mom and dad wants to make sure that they are providing the proper care for their new additions. How they made sure their financial plan has been adjusted to provide insurance coverage for the family? What about college savings? Retirement funds? What about clothes?
If your site is on wedding favors, look into a couple of articles covering higher end wedding favors. While most wedding favor sites cover the topic of shoddy wedding favors, what about the demographic who isnt concerned about the cost of their wedding? Is there not a certain type of wedding favor for the higher end of income earners that you could speak to? While the number of clicks may be lower, their payout will more than make up for it.
Think about the advertisers when thinking about your money pages. Is there an item that they sell for a higher dollar value that your visitors may be interested in?
If you are getting only $0.05 a click, more most often than not, its your content.
Christopher Smith helps web site owners focus on improving their Adsense revenues at http://www.adsenseheaven.com
3 Things You Should Never Do with Your AdSense Account
Starting as a new AdSense publisher would not be easy, there are lots of things you should be aware of, here are three most important things that you should never do with your AdSense account:
1. Signing to AdSense without fully understanding Google AdSense’s Terms Of Services agreement
Unlike many other agreements you sign while browsing the Internet, you simply have no other option but to read and understand AdSense’s Terms of Service or risk receiving a ban. As it usually happens after a few months, you risk losing hundreds of hours of your work (as well as thousands of dollars paid for promotion and SEO) simply because you haven’t read the agreement carefully enough.
Why is that? The common myth is that every webpage can display AdSense ads. That’s not true. First, there are several categories of websites that Google forbids to take part in the AdSense program. Some of the categories are obvious - racist websites, those promoting illicit drugs or pirate software - but some are not. For example those advertising beer or hard alcohol-based products are also prohibited, so forget about opening an AdSense site about Russian vodka.
Another thing is that the AdSense’s Terms of Service describes several specific activities you must not perform on your website if you are to avoid banning. Among others they include such things as excessive use of keywords, lack or minimal content on your site or adding misleading labels of Google ads. For example Google may ban you even for using “Click the ads” phrase!
The bottom line: Without learning what is and what isn’t a viable AdSense website, you can’t really start your business. Terms of Service agreement sets strict boundaries you have to keep yourself within in order to do business with Google. If you have any doubts about the rules, contact Google and ask them what they think about your problems. You keep to their rules AS THEY UNDERSTAND THEM or you’re out of business within hours.
2. Asking your friends or relatives to click on your ads
Surprisingly there are still many people who think that they can make money on AdSense by asking their friends or relatives to click on their ads. This scheme is both ineffective and very short-sighted, but nevertheless there are people who think they can do business this way.
The problem is that no one can become a successful AdSense businessman by using this method to create the artificial clicks. First, there are practical reasons: in order to make this scheme work, you must have at least two thousand clicks a month. What is more, they must come from different computers and different people! There is no way you can do that - getting thousands of people to click on your ads in any other way than by creating a decent website and/or a SEO campaign is simply not cost-effective.
Then, as such practices are expressly forbidden by Google, asking anyone to click on your ads increases the risk of banning you from AdSense. If the system detects multiple clicks from a single source, it raises the alarm and this usually ends in banning the website in question. Even if you ask your friends are relatives to use different computers or IP numbers, it is next to impossible that everyone will remember about it all the time. And you would need A LOT of people to make it worth more than an additional dollar or two a month (see above).
In short, any using method of creating artificial clicks - ie. those made by anyone but people who visited your website and were really interested in the ads - is pointless. It won’t pay off and sooner or later will bring you a ban.
3. Clicking on your own ads
Never click on your own ads. Never! This rule seems to be obvious, but surprisingly this is one of the most common mistakes done by the beginning AdSense website owners. Clicking on the ads you have on your own site is the quickest way to get irreversibly banned from AdSense - sometimes even a single click is enough to alert the system. What’s worse, you will have nothing for you defense - clicking on one’s own ads is expressly forbidden by the AdSense’s Terms of Service.
At times, clicking on your own ads may be tempting - but this is both immoral and ineffective. In short, it is not worth your time but may get you deeeeep in trouble.
http://ColinTsui.com provides extensive information about making money online, including AdSense, AdWords, Internet Marketing and more.
Laser Internet Marketing
When the Nobel Prize winner Charles Townes had his epiphany one spring morning of 1951; for an invention his colleagues would later tease him of being irrelevant, he had absolutely had no idea it would improve businesses in a medium that was yet to be even created, the internet.
His invention of the laser, which is an acronym of “light amplification by stimulated emissions of radiation”, is known for among other things creating precision. From industrial cutting machines to sniper sights mounted on assassins’ rifles, laser is used for accuracy. Five decades into the invention and only one into internet business, this technology is being used in eye tracking experiments to map out precisely how surfers visually engage web content. Such intimate knowledge of surfers’ behavior provides internet marketers with basis of optimizing web content both for visitor experience and conversions.
Eye tracking uses laser technology mounted behind the monitor screen that traces where the eye pays attention. As a result, a phenomenon called “The Golden Triangle” which particularly applies to Search Engines (SE) has been noted. This triangle stars from the upper left corner of the webpage just below the logo, across the top-width about two thirds of the page towards the right. It then cuts diagonally and downwards through the page towards the left, slightly past the page fold. Finally, vertically up the left of the page to where it started from create a triangle.
This “Golden Triangle” agrees with the more school of hard-knocks “Google Heat Map” that was mapped for Adsense publishers by Google from actual clicking patterns of surfers. It is used to optimize Adsense adverts placement. In both maps, the upper left corner of a webpage is identified as prime real-estate; surfers pay the most attention to this area.
This has great implications in SE based marketing. In essence the laser eye-tracking shows that people search organic or natural listings in a SE ranking page many more times than they do for Pay per Click (PPC) listings in the same SE ranking page. This is because the PPCs listings are on the complete right-hand side of the page.
This then translates to mean that you get much more traffic by getting high placement on natural listings than getting high placement n PPCs. For internet businesses lethargic to search engine optimisation, this is proof they are leaving a whole lot of bargain on the table.
The author writes for Health-eMark.com on topics like weight loss
(http://www.health-emark.com)