Corporate Gift Idea – Building Better Rapport With Companies For Greater Success
Maintaining and building better rapport with companies, business partners, and associates are very important in the corporate business world. If you are able to maintain a good rapport with them, any business deals with them in the future will be much easier to negotiate.
One of the best ways to maintain a good rapport with your business associates is to use corporate gifts. By sending them unique gifts that they can use or keep, you will be able to make them remember your company, as well as a creating a better rapport between you and the recipient.
When you are choosing the type of gifts to send to your business associates, you need to make sure that you choose the right gifts to send. Of course it will be good for you to know the personal taste of every client and associate, but most of the time it will be very difficult. Therefore, your safest bet is to give them something that is general and universal, whereby anyone will need to use or consume it.
You can give them something that can be eaten, or items such as pen, pen holders, files, mug, etc. This will make sure that for anything that you give to your associates, they will be able to use it and will not throw it away.
By sending a thoughtful corporate gift baskets to your client doorstep is the single best way to thank them, especially if you company has just clinched a lucrative deal or just successfully completed a big project with them. This will definitely leave a very good impression of your company of your company with them and pave the way for future collaborations and deals.
If you are intending to give a corporate gift basket, make sure that your basket should contain a variety of stuffs that can be enjoyed by everyone. Some gift ideas can be snack, pens, note-pads, calendars, champagne bottles, vouchers, confectionary and personalized souvenirs.
Do remember to include a card that either thanks them for working with you or congratulate them on a completion of a big project. On your gifts, you should also include your company name or logo, as this will show a lot of professionalism and elegance from your company, which will definitely leave a favorable impression in their minds.
Remember, by maintaining good rapport and relationship between companies and clients is one of the best ways to pave for future business collaborations and deals.
Cheow Yu Yuan is a freelance article writer and specializes in article marketing on the Internet.
This article is written for one of his clients in the corporate gifts industry, you can visit the website from the link below…
Click Here: http://www.coolstylegifts.com
There Was A Fly In The Soup!! But They Kept The Customer
We have all heard it happened to someone, we have herd the jokes,
Customer to Waiter: “What is that fly doing in my soup?”
Waiter. “Looks like the back stroke.”
Customer to Waiter: “There is a fly in my soup.”
Waiter: “Don’t worry, He will not eat much.”
The other day I was having lunch with my good friend Bert. We were engrossed in conversation about the many details needed to be taken care of for a big party he and his wife were hosting in a few weeks at their home. As he was about to finish the last spoonful of his soup it happened. With great surprise he said, “Look what is in my soup!” It was a fly. I motioned to the waitress, and as she approached and saw the fly Bert was holding on his spoon she immediately gasped and apologized. “I am very sorry,” she said as she quickly retrieved the empty bowl, spoon and fly from in front of Bert. In a very nervous voice she asked, “Would you like another bowl?”
Bert replied, “No.” She then excused herself and quickly went directly through the swinging door into the kitchen. Before a minute passed the waitress returned, and still nervous and with a cracking voice, said, “Sir I apologize. We have thrown all the soup away and we will not charge you for your entire meals.” Bert nodded his head and thanked her. As we left the restaurant Bert turned to me and said, “Well one of my party problems is solved. I am going to use this restaurant to cater our party.”
The waitress turned a ‘Fly in the Soup’ into what may be the largest catering job they have ever had. All because she knew what to do when there is a fly in the soup.
Do you and your representatives know what to do when there is a fly in your customer’s soup?
The fly may be a late delivery, a telephone call not returned in a timely manner, a product or employee not performing up to the customer’s expectations, or one of many things not delivered as promised. The Fly is a problem, and if you and your representatives do not know how to react positively for the customer immediately, you are not going to turn a fly in the soup into a sale.
You do not have to give your products and services away as this waitress did, but you must do something, immediately to regain the customer’s trust. There are just too many other places for your customers to purchase your products and services for you to neglect the need to be prepared to turn a fly in the soup into a loyal customer.
2 ways to prepare for your ‘Flies’ in the soup:
1. Predetermine what to do:
A. Write down all the obvious negative (flies in the soup) situations that have arisen or may arise. Do this with all of your representative (sales professionals, delivery personnel, cleaning crew, etc.).
B.Have them help you come up with actions to take when these situations arise. Actions, which can be done on the spot as the flies in the soup situations happen, and actions that can be done without anyone else’s approval.
2. 100% Customer-Centered:
It is very easy to turn a fly in the soup into a lifelong customer if everyone in your organization is 100% Customer-Centered.
When your business is 100% Customer-Centered, everything you say and do will be about the customer, not about you.
One-way to be 100% Customer-Centered is to practice what baseball great Reggie Jackson, of the New Your Yankees called W.I.T. Whatever It Takes. Reggie believes he became one of the sports greatest home run hitters because he did whatever it took to become the best.
I adapted W.I.T. in 1990, for our retail stores, and yes our expenses did increase because we replaced items that did not perform up to the customer’s expectations when we might have been able to adjust them or convince the customer to settle. But, our sales exploded to levels we never dreamed we could reach, and over time we greatly decreased our advertising cost as our customers recommend us constantly to their friends, colleagues and relatives.
Bob Janet uses 40 plus years of face-to-face selling and marketing experiences, combined with his unique fun-entertaining presentation audience involved style to help sellers gain and retain their most profitable customers for a lifetime of selling. http://www.BobJanet.com
How PR Exposure Greatly Benefits Your Business
I strongly advise you not to miss a chance with public relations. Discover how PR can help you with your business:
- Address the biggest benefit right in your headline. When writing your headline or subject line for a press release or email pitch letter, a great technique is to include the biggest benefit of your product or service. This will attract the attention of the reader and get them interested before they read a single word of your actual release. It’s also great for press releases that you distribute online because it also works very well with potential customers who stumble across your release in the search engines.
- Make a name for yourself. When writing stories, the media looks for people to interview who are experts in their field. Show them that you are THE SOURCE for the information they need by creating a blog, publishing a newsletter, holding teleseminars and even doing public speaking events. When they search online for potential interviewees they will be more likely to choose you if you appear to be a knowledgeable resource.
- Don’t forget a link to your site. When submitting a press release online, be sure that you include a link to your website. According to a press release published by BusinessWire.com, 9 out of 10 submissions that they receive do not include this important piece of information.
Don’t miss this great opportunity to send people to your site to learn more about what you do, download your special report or join your newsletter.
- Show your current customers that they are just as important as new customers. Too often, most of a business’ focus is on attracting new customers. Instead, spend some time focusing on your existing customers. Throw a one-of-a-kind customer appreciation theme party such as a luau with Polynesian cultural dancers or a magical theme party. Customers can even bring their children to watch a magician do incredible tricks, while they do business or take part in the services your business has to offer. They’ll be impressed that you did something special to recognize them and will no doubt spread the word to their friends.
- Write a bio that is interesting. The media is not interested in dull people. Let’s face it; they don’t make very good stories or interesting interviews. So show them that you are a creative and fun person by writing a bio that is different than all the other boring bios they read.
Instead of just repeating your resume verbatim, tell them what you’re passionate about and let them see the real you. You can always link to your complete resume from your bio so that all of your education, job history and achievements are viewable. But when it comes to the actual bio, make it memorable and don’t be afraid to let your personality shine through. You just may be chosen for a story or interview over one of your competitors who has a boring bio!
Remember, there are no boring stories, just boring approaches to interesting stories. These are
important things to remember when working on publicizing your business. If you believe in
your mission, others cannot help but follow your lead.
Jo Han Mok is the author of the #1 international business bestseller, The E-Code.
He shares his amazing blueprint for creating million dollar internet businesses
at: http://www.InternetMillionaireBlueprints.com
Promoting Your MLM Business Using Press Releases
Press releases are used to tell the world about your business. They are ideal for promoting any type of business, particularly MLM Businesses. Press releases are used for a variety of reasons and in a variety of different mediums such as newspapers, television, radio, magazines, and the most popular medium, the internet. In this article, we will discuss press releases and how they can benefit your Multi Level Marketing business, when used properly.
What Is A Press Release?
A press release is an announcement issued by your business to specific publications and news related media. The press release increases public awareness of developments and activities within your company. Essentially, a press release is a statement made by your company to promote a person, event, or product that occurs within your MLM business.
Typically, press releases are used solitarily and sent to any of the chosen mediums via postal mail, fax, or email. However, many companies choose to make press releases an integral part of their complete press kits or send along with a pitch letter sent to potential investors, distributors, or clients.
When Should A Press Release Be Used?
This is perhaps the most fundamental aspect of concern for any MLM business. When is a press release appropriate?
A press release should only be used when you have something news worthy to portray. A press release has a specific format that must be followed and in general, it is the same for most all mediums. With that being said, here is a guide you can follow for understanding rather any aspect of your MLM business is press release worthy.
1. Grand Opening – When you first open your MLM business, this is an appropriate time for a press release. It create exposure and knowledge of your business.
2. New Partner – If you have brought a new partner into the mix, this is news worthy and again, creates exposure.
3. New Products – If you have added an exciting line of new products to your MLM business, this is press release worthy news.
4. New Divisions – If you have added a new division within your company, let the world know with a press release.
5. Events – Huge sales, customer appreciation, and other major events within your company are press release worthy.
It is important to remember that press releases are only used for news worthy items. You have to have actual news, it cannot be simply because you feel like writing a press release. It has to tell a story, portray news, and give your customers a reason to read the release.
How Can Press Releases Grow Your Business?
Essentially, press releases are free advertisements. If well written, they can increase awareness, knowledge, and interest in your MLM business. Consider all the money you spend on advertising, well, a well-formed and properly distributed press release can create more revenue than your advertising campaigns put together, and the best part, is that it’s free.
If you have something to say, news, that is exciting to the general public, you will find that your MLM business begins to prosper. You will see more sales, more interest, and more visits altogether.
Tips For Writing A Successful Press Release
The following are some tips that will help your write your press release successfully.
1. Find your angle – What is your news? What will grab the attention of a reporter and a reader?
2. Remember The Format – Company Logo, Contact Information, FOR IMMEDIATE RELEASE (or date of release), Title, Sub-Title, Body, Boiler Plate, and Company Information.
3. Make a Great Headline – It has to attract, inform, and lure the reader.
4. Keep to the facts – Don’t hype up your company, don’t sell your company, and definitely don’t fluff. Lead in with solid and hard-core, verifiable facts.
5. Quotes – Use them, but sparingly and appropriately. Make sure they are exact and in the proper format. Attribute the quotes to its source.
6. Phrases – Some phrases instill boredom and instant dislike. Avoid using phrases that are “hype-like”, such as state of the art, unique, and breakthrough.
7. 3rd Person – Never write a press release and use the first person perspective. Avoid using instances of we or I, unless these words are used in an exact quote.
8. Length – Your press release does not need to be several pages long. Keep it at a maximum of two pages, but shoot for a one page press release.
Writing a press release can help your MLM business gain the exposure and increase awareness. However, they must be well-written, informative, and news worthy to make it work for, instead of, against your business.
Discover Kevin Sinclair’s system for making profits regardless of whether anyone joins your network marketing business. http://net-mlm-profits.com/